MI Forum: Sustainable Excellence: The Future of Business in a Fast-Changing World

The Great Recession could have put the brakes on the global march toward sustainability. Instead, it only proved sustainability's necessity, Aron Cramer and Zachary Karabell argue in their new book, "Sustainable Excellence: The Future of Business in a Fast-Changing World."

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Sustainable Excellence

Today's business landscape is changing in fundamental ways: Natural resources are growing ever more scarce and expensive. Technology and changing consumer expectations are making transparency a fact of life. The rise of emerging economies creates vast market opportunities for companies--and better living standards for hundreds of millions. In Sustainable Excellence, Aron Cramer and Zachary Karabell tell the stories of the companies who are transforming themselves by responding to these paradigm shifts and in the process shaping the future.

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Sustainable Excellence: The Future of Business in a Fast-Changing World

The economy continues to limp along, and from the debate in this U.S. election season, it seems as though the path to restoring economic vitality is terra incognita. Over the past generation, economic advances have been jump started by fundamental changes: first, globalization, and then the rise of the internet economy.

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